Roku is bringing an all-star lineup of content to the Cannes Lions International Festival of Creativity on June 20-24. We’re partnering with Adweek, The Drum, and Campaign US, who will join us in our beach cabana in the shadow of the famous Palais des Festivals et des Congrès.
The Roku Cabana will host our panels and discussions about the future of entertainment and original programming, storytelling that breaks through with streamers, and the intersection of commerce and streaming TV.
See our schedule below:
Session: A 360 Look at a Roku Original Production
Location: The Roku Cabana
Time: 4-6 PM
Fresh off the set in Toronto, quadruple threat Zoe Lister-Jones discusses her experience wearing multiple hats as Writer, Creator, Director and Star of the upcoming Roku Original comedy series SLIP. In partnership with Adweek, this session will tackle questions including, ‘Exactly what goes into getting an original show from script to the screen?’ and ‘Why marketers are interested in aligning their brand with original content?’
Speakers:
Session: Go Beyond the 30 Second Ad Spot
Location: The Roku Cabana
Time: 4-6 PM
TV streaming gives brands the power to look beyond the 30-second spot they are used to on traditional TV. In partnership with The Drum, this session's speakers will discuss how brands should take advantage of the future of TV ads.
Speakers:
Session: The Future Intersection of TV & Commerce
Location: The Roku Cabana
Time: 4-6 PM
TV has been a channel for commerce for decades. When the Internet came, e-commerce followed. What’s next for the industry? In partnership with Campaign US, this session’s speakers will discuss how TV streaming is the next big front-end for shopping.
Speakers:
Planning to attend Cannes Lions? If you would like to be invited to any of the events above or would like to schedule a meeting, please fill out this form or reach out to rokuadsalesevents@roku.com.