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News & Events

Roku and Amazon team up on an authenticated CTV solution. What it means for advertisers

In a big step forward for the streaming industry, Roku and Amazon have joined forces to unify authenticated, logged-in TV audiences across both of...
News & Events

Roku and Amazon team up on an authenticated CTV solution. What it means for advertisers

In a big step forward for the streaming industry, Roku and Amazon have joined forces to unify authenticated, logged-in TV audiences across both of...
Read moreLearn About Roku and Amazon team up on an authenticated CTV solution. What it means for advertisers
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Insights & Analysis | Blog | measurement partner program

From ‘Power-On’ to ‘Power-Off’: MAGNA-Roku joint study reveals the interplay of streaming TV advertising

At Roku, we are dedicated to understanding the streamer’s journey. How do streamers browse TV options? When are they most receptive to ads? Which ad...
Insights & Analysis | Blog | measurement partner program

From ‘Power-On’ to ‘Power-Off’: MAGNA-Roku joint study reveals the interplay of streaming TV advertising

At Roku, we are dedicated to understanding the streamer’s journey. How do streamers browse TV options? When are they most receptive to ads? Which ad...
Read moreLearn About From ‘Power-On’ to ‘Power-Off’: MAGNA-Roku joint study reveals the interplay of streaming TV advertising
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Streaming 101 | Blog

The Roku experience is the doorway to discovery

What was once a short TV journey within a single show now extends across TV series, services, and screens. Today, the streamer’s journey begins as...
Streaming 101 | Blog

The Roku experience is the doorway to discovery

What was once a short TV journey within a single show now extends across TV series, services, and screens. Today, the streamer’s journey begins as...
Read moreLearn About The Roku experience is the doorway to discovery

Marcas de todos los tamaños tienen éxito con Roku

70M

de aquellos expuestos al Anuncio Marquee no vieron un anuncio de la marca en televisión lineal.

100

Canales de streaming con publicidad más importantes

90%

de las AdAge 200 han elegido a Roku como su socio de streaming de TV

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Thanks to our all-encompassing partnership with Roku, we have built an advanced integration and solution enabling Roku Media to be available across the ecosystem. Our integration to provide Roku Media to buyers working with Magnite's demand facilitation efforts as well as  Magnite's ClearLine and agency marketplace solutions enables more advertisers to invest in programmatic TV streaming.
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— Mike Laband, SVP, Platform Revenue

Estudios de caso
Ver todas las historias de éxito
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ViX: Finding new audiences and driving engagement with Roku
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Wendy’s sizzles with Roku’s first-to-market DoorDash partnership
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When “Barbie” met Roku: A groundbreaking approach to movie marketing
    See all success stories

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