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Roku is ushering brands into the future of TV advertising. Learn how.

Showroom

Turn attention into intention with a cinematic experience that places your brand at the center of a visually engaging and interactive destination.

Brand Benefits 

  • Inspire streamers to engage and interact with your brand
  • Create brand connection beyond a standard spot

Key Insight

7 in 10

surveyed who were exposed to Showroom agreed that it improved their perception of the brand.*

TV Frame
hubdb image item
*Based on a sample size of 3 retail specific activations (Latitude Impact Measurement, 2024) | A random sample of N=1200 U.S. adults A18+ who reported streaming on a Roku in the past month in the U.S. were recruited by Latitude to participate in an email-based survey in May 2024. Data is reported based on self-identified behaviors to reflect the most current and applicable audiences. Results are demographically representative to match the overall Roku audience and aggregated across three retail brand executions.

See it in action

TV Frame
Carnival | Travel
Showroom
A dynamic environment designed to bring your brand to life and allow streamers to explore your products. Available formats include Showroom, Auto Showroom and Theatrical Showroom.
TV Frame
Subaru | Auto
Showroom
A dynamic environment designed to bring your brand to life and allow streamers to explore your products. Available formats include Showroom, Auto Showroom and Theatrical Showroom. 
TV Frame

Product Details

Turnaround
19 weeks
Ways to Buy
Standalone
Packaged
Availability
Direct I/O
Programmatic
Roku Ads Manager

Insights for you
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Roku’s 2024 NewFront: The lead-in to television

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Roku’s creative canvas: Learn how advertisers are building the streamer’s experience

Image{width=1500,height=812,url='https://242780958.fs1.hubspotusercontent-na2.net/hubfs/242780958/roku-theme-files/images/The%20streaming%20landscape%20is%20changing.%20Here%E2%80%99s%20how%20advertisers%20can%20respond..webp',altText='The streaming landscape is changing. Here’s how advertisers can respond.',fileId=251543000762}

The streaming landscape is changing. Here’s how advertisers can respond.

*Based on a sample size of 3 retail specific activations (Latitude Impact Measurement, 2024) | A random sample of N=1200 U.S. adults A18+ who reported streaming on a Roku in the past month in the U.S. were recruited by Latitude to participate in an email-based survey in May 2024. Data is reported based on self-identified behaviors to reflect the most current and applicable audiences. Results are demographically representative to match the overall Roku audience and aggregated across three retail brand executions.

Get in touch

Have questions? Need a customized solution? Fill out this form and a Roku Advertising team member will reach out to discuss how we can help.

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