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The AVOD Playbook: How to Attract, Engage, and Retain TV Streamers

<span id=hs_cos_wrapper_name class=hs_cos_wrapper hs_cos_wrapper_meta_field hs_cos_wrapper_type_text style= data-hs-cos-general-type=meta_field data-hs-cos-type=text >The AVOD Playbook: How to Attract, Engage, and Retain TV Streamers</span>

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Roku Advertising
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If you’re a marketer responsible for the success of an ad-supported video on demand (or AVOD) channel, now is the time to grow your audience.  According to a 2021 research report from MoffettNathanson, the AVOD market is predicted to balloon to nearly $18 billion by 2025. Roku has everything you need to help your AVOD channel attract, engage, and retain viewers.

In our new playbook, you'll learn:

  • The four key audience segments who watch AVOD
  • The three critical moments to reach these streamers
  • The six most powerful and proven tactics to attract, engage, and retain streamers
  • The top reason why streamers stop watching
  • What else AVOD streamers watch, including subscription video on demand (or SVOD), video everywhere apps, and rentals
  • And much more

Download your copy below.



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