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News & Events

Cannes Lions 2025: Roku's blueprint for the future of TV advertising

The sun-soaked Croisette at Cannes Lions 2025 set the stage for bold ideas and big announcements. Roku showed up in full force—connecting with ...
News & Events

Cannes Lions 2025: Roku's blueprint for the future of TV advertising

The sun-soaked Croisette at Cannes Lions 2025 set the stage for bold ideas and big announcements. Roku showed up in full force—connecting with ...
Read more
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News & Events

Roku and Amazon team up on an authenticated CTV solution. What it means for advertisers

In a big step forward for the streaming industry, Roku and Amazon have joined forces to unify authenticated, logged-in TV audiences across both of ...
News & Events

Roku and Amazon team up on an authenticated CTV solution. What it means for advertisers

In a big step forward for the streaming industry, Roku and Amazon have joined forces to unify authenticated, logged-in TV audiences across both of ...
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Insights & Analysis

New Research Uncovers the Evolving Relationship Between Streaming and Attention

Audiences are streaming in record numbers—but where, when, and how they watch is changing faster than most marketers can track. From subscription ...
Insights & Analysis

New Research Uncovers the Evolving Relationship Between Streaming and Attention

Audiences are streaming in record numbers—but where, when, and how they watch is changing faster than most marketers can track. From subscription ...
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Brands of all sizes see success with Roku

70M

of those exposed to the Marquee Ad did not see a brand's ad on linear TV. 

100

top ad-supported streaming channels

90%

of AdAge 200 have chosen Roku as their TV streaming partner

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Thanks to our all-encompassing partnership with Roku, we have built an advanced integration and solution enabling Roku Media to be available across the ecosystem. Our integration to provide Roku Media to buyers working with Magnite's demand facilitation efforts as well as  Magnite's ClearLine and agency marketplace solutions enables more advertisers to invest in programmatic TV streaming.
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— Mike Laband, SVP, Platform Revenue

Case studies
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When streaming is the safest bet: Roku outperforms in SimpliSafe's media mix
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How DTC wellness brand fatty15 turned TV screens into shopping carts with Roku Ads Manager
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Freeway Insurance drives major lead growth with Roku Ads Manager
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Energy app Arbor finds streamers in key markets with Roku’s self-service tools
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Rollo extends viral social content to CTV with Roku and Spaceback
    See all success stories

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