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See Roku's 2026 Predictions for the year ahead in streaming. Read the report.

Theme

Reach millions of streamers with this highly visible, prominent execution that transforms the Roku home screen or Roku Channel home page.

Brand Benefits

  • Mass reach among millions of streamers
  • Stand out with an ad experience that integrates with Roku’s navigation
  • Create a unique and memorable experience

Key Insight

125M

The Roku home screen reaches US households with more than 125 million people every day.*

TV Frame
hubdb image item
*Internal Roku Data, Q4 2024 | Reflects the overall daily audience of the Roku home screen.

See it in action

TV Frame
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Warner Bros Discovery | Theatrical
Theme
A prominent ad experience that surrounds content and navigation features and fully immerses your brand in the home screen.
TV Frame
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Product Details

Turnaround
calendar
6 weeks
Ways to Buy
standalone-gray
Standalone
package
Packaged
Availability
cloud
Direct I/O
program
Programmatic
ads-manager
Roku Ads Manager

Insights for you

Image{width=1500,height=812,url='https://242780958.fs1.hubspotusercontent-na2.net/hubfs/242780958/roku-theme-files/images/When%20%E2%80%9CBarbie%E2%80%9D%20met%20Roku-%20A%20groundbreaking%20approach%20to%20movie%20marketing.webp',altText='When “Barbie” met Roku- A groundbreaking approach to movie marketing',fileId=251551036112}

When “Barbie” met Roku: A groundbreaking approach to movie marketing

Image{width=1500,height=812,url='https://242780958.fs1.hubspotusercontent-na2.net/hubfs/242780958/roku-theme-files/images/The%20streaming%20landscape%20is%20changing.%20Here%E2%80%99s%20how%20advertisers%20can%20respond..webp',altText='The streaming landscape is changing. Here’s how advertisers can respond.',fileId=251543000762}

The streaming landscape is changing. Here’s how advertisers can respond.

Image{width=1000,height=541,url='https://242780958.fs1.hubspotusercontent-na2.net/hubfs/242780958/Imported%20images/httpimage.roku.comwrapidimagesundefined896a0dd5-1a7f-4112-92ae-2874c21ef7a8.png',altText='httpimage.roku.comwrapidimagesundefined896a0dd5-1a7f-4112-92ae-2874c21ef7a8',fileId=249116685033}

2024 recap: Technology and creativity on Roku

*Internal Roku Data, Q4 2024 | Reflects the overall daily audience of the Roku home screen.

Get in touch

Have questions? Need a customized solution? Fill out this form and a Roku Advertising team member will reach out to discuss how we can help.